Creating the campaigns brand

THE RAS KARANJA NYORO BRAND

RAS KARANJA NYORO
INCOMING MCA, GITHIGA WARD

A LEADER WHO LISTENS.

A LEADER WHO SERVES.

A LEADER WHO DELIVERS.

Our campaign should communicate confidence, unity, service and positive change—with a clean, recognizable visual identity that people can immediately associate with Ras Karanja Nyoro.

CORE CAMPAIGN MESSAGE

“Githiga deserves leadership that listens to the people and turns their priorities into action.”

SHORT SLOGANS

RAS KARANJA NYORO — READY TO SERVE

YOUR VOICE. YOUR FUTURE. YOUR CHOICE.

LISTEN. SERVE. DELIVER.

TOGETHER, LET’S BUILD A BETTER GITHIGA.